The Conversational Dealership

No car was ever sold or serviced without a conversation — and today’s shoppers and owners prefer messaging over all other forms of communication. LivePerson Automotive gives dealers powerful messaging tools to win more customers, deliver higher quality experiences, and increase customer loyalty.

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Shopping made simple

Enhance the buyer journey. 88% of consumers do more than half of their car research and shopping online. Connect with shoppers during that journey using our live chat and messaging solution to share inventory, rich media, financial forms and more — all through a single, easy-to-use platform.

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Your buying experts, riding shotgun

Car shoppers prefer to research and buy online, but filling out forms and finding specific info can be difficult. 74% of online buyers report they would be more likely to complete forms if they had live chat support with vehicle specs or financial details. Give consumers quick fingertip access to your team to guide them through the buying process with Conversational Car Buying™, the best live chat and messaging solution in the automotive industry.

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Smooth and speedy servicing

Car owners are understandably protective, and servicing cars always starts with a conversation. Messaging on the world’s most popular channels increases service revenue and improves staff productivity by scheduling appointments, approving incremental work, and answering questions. Use rich text messaging to send pictures & videos, and guide customers quickly & easily from their first appointment all the way to checkout with mobile payment.

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Turnkey trade-ins

Trade-in valuation is critical to the car shopping journey. Our system connects directly with Kelley Blue Book data to pull trusted trade-in values into live chat support and messaging conversations, enabling customers to get a more precise idea of their car’s value. This convenience improves their experience, removes barriers to purchasing and increases sales conversion rates.

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The one-stop-shop for sales and service

LivePerson Automotive’s Connect! is the only car dealer messaging platform designed to connect dealerships and consumers across the entire journey — from shopping to buying and servicing to trade-in. With it, departments collaborate more efficiently to send reminders and repair updates, as well as strategize upsells and special promotions. Using rich features like secure forms, dealers can offer convenient CSI surveys and take online payments directly in messaging and live chat support conversations.

Powering the world’s most innovative dealerships

We were impressed to see how quickly our customers adopted texting for updates and communication while their cars are in service. LivePerson Automotive has increased our upsell rate, enabled us to serve 12% more customers, reduced inbound call volume by more than 40%, and increased CSI scores by 8%."

Douglas Gold

General Manager, Marin Subaru

After thoroughly vetting several different messaging solutions, we went with LivePerson Automotive. Now, years later, our dealership couldn’t be more pleased. We reduced call volume by 30%, increased CSI, and advisors are seeing increases in close rates and upsells."

Tony Newell

General Manager, Penske Audi Stevens Creek

Messaging is not only our customers preferred channel for sales, parts and service, it’s our premier source for capturing data and selling vehicles. In one month, we closed 18% of leads from LivePerson automotive — that’s the highest closing percentage of any of our third parties."

Arron Tauss

Director of eCommerce, Sames Ford/Nissan

LivePerson Automotive has been a critical part of our online success for years now. They’re passionate and professional about optimizing our online presence, and they consistently bring new technology solutions to the table. I recommend LivePerson Automotive for any dealership!"

Misty Barker

Business Development Manager, Lee Ford of Wilson & Lee Lincoln of Wilson

Messaging gives us the ability to reach auto shoppers on their terms and start the conversation with a high quality, ‘warm and fuzzy’ experience. By offering our customers messaging with LivePerson Automotive, we’ve seen an increase in consumer engagement across all of our stores."

Maria Fry

Director of Digital Marketing Operations, Apple Automotive Group

LivePerson Automotive is a driving force of growth for our dealerships. Their messaging system and agents have allowed for a significant increase in customers, and our dedicated account manager consistently goes above and beyond to assist us with professionalism and urgency."

Nicole Taylor

Public Relations Manager, Prestige Auto Family of Dealerships

Overall, I’m extremely satisfied with LivePerson Automotive — it’s great to have a vendor that I can consider a partner. After adopting their messaging platform, we saw the number of quality leads increase almost immediately. Plus, I rely heavily on Google Analytics and appreciate their use of custom goals & events to track my messaging success."

Frank Reynolds

General Manager, Andean Chevrolet

LivePerson Automotive helps us create more conversations with shoppers from the moment they start looking. Our customers are happy to get updates, schedule appointments, approve repairs, and even pay — all through messaging conversations. It helps us turn car buyers into lifelong customers."

Andy Costello

General Manager, BMW of San Rafael

The integration of LivePerson Automotive with Facebook Marketplace has provided us a great opportunity with our mobile shoppers. The volume of customer interactions from Facebook Marketplace is helping to grow our online presence and is a great source for lead conversion and selling vehicles."

Ryan Thiel

Marketing Director, Van Horn Automotive Group