Effective Date: August 23, 2018
LivePerson Automotive provides mobile and online messaging technologies that enable digital communication between our business customers and consumers through chat, voice, messaging and other methods.
If you engage with a brand that uses our Services, we may collect:
If you visit our websites or use our apps, we may also collect:
We collect information when you engage with a brand that uses our Services, which may be enabled on the brand’s website or in its mobile applications, voice or SMS messaging capabilities, social media page/profile or other digital engagement solutions.
In addition, we may collect information through the following methods if you visit our websites or use our apps:
We may also collect information from our direct interactions with you (such as through your attendance at a trade show or through sales inquiries), publicly available data or data provided by third-party sources, such as marketing opt-in lists.
We use the information we collect to provide and improve our services. We process your information if you have given your consent; if it's necessary to perform a contract with you or to take steps at your request prior to entering into a contract; if it's necessary to comply with legal obligations; or if it's necessary for us or a third party (such as a brand) to pursue a legitimate interest.
If you engage with a brand that uses our Services, we use the information we collect on behalf of and as directed by the brand. For example, we may use your information to determine whether to deploy a chat button to allow the brand to engage with you or to deploy content, such as a banner offering a coupon, on your browser.
If you visit our websites or use our apps, we may also use your information for the following purposes:
LivePerson Automotive may retain your information for a period of time consistent with the original purpose of collection. For example, if you engage with a brand that uses our Services, we may retain your information for the period of time agreed on with the brand. We may also retain your information during the period of time needed for LivePerson Automotive to pursue our legitimate business interests, conduct audits, comply with our legal obligations, resolve disputes, and enforce our agreements.
Cookies are small text files stored on a visitor’s web browser and applications. Cookies are often used to make web-browsing easier by performing functions such as saving passwords and maintaining lists of personal preferences regarding the use of the website.
Our websites, apps and Services may use the following types of cookies:
Other identification technologies that may be used by LivePerson Automotive websites, apps and Services:
For further information about cookies, including how to see what cookies have been set on your device and how to manage and delete them, you can visit www.allaboutcookies.org andwww.youronlinechoices.eu.
Do Not Track
Various browsers, including Internet Explorer, Firefox and Safari, currently offer a "do not track" or "DNT" option that relies on a technology that sends a signal to websites a user visits about that user’s browser DNT preferences. While LivePerson Automotive attempts to honor the DNT instructions received from a user’s browser, LivePerson Automotive cannot guarantee that it will always respond to such signals because a common industry standard for DNT has not been adopted. LivePerson Automotive will continue to monitor developments around DNT browser technology.
Brand you have engaged with through the Services
If you engage with a brand that uses our Services, we may also share your information with that brand.
For legal reasons
To deliver and improve the Services
We may aggregate information so that it is not personally identifiable and use and share such aggregated information for training and quality assurance purposes and to deliver and improve our Services.
We use a limited number of third-party service providers to assist us in making our websites and Services available to visitors and users. For example, we may share data with third parties who provide services to us, such as credit card processing services, analytics and data storage services. These third parties may access, process or store personal data in the course of providing their services.
From time to time, we may partner with other companies to allow LivePerson Automotive and its customers to offer integrations with our Services. If you engage with a brand that uses one of these integrations,LivePerson Automotive may share your data with the third-party partner, receive data about you from the third-party partner, and/or combine third-party partner data about you with information about you that we collect. We do not control how a third-party partner may use your data. Use of your information by the third-party partner there is governed by its privacy policies. If you do not wish for your information to be shared in this way, you may opt not to use such integrations.
We may share your information with subsidiaries, parent companies, or other affiliates of the LivePerson Automotive corporate group in order to deliver and improve the Services.
Other third parties
The Cookies section above addresses the information LivePerson Automotive or third parties collect through cookies, pixel tags, SDKs, and similar third-party technologies and how you can control cookies through your web browsers. LivePerson Automotive may also disclose your personal information to any third party with your prior consent.
If you elect to engage in any communication or engagement session with LivePerson Automotive or a customer that uses our Services, it is up to you to decide what, if any, information to provide during such session. Depending on your request, it may not be possible for us or our customer to address all of your questions without further information from you. Nevertheless, if you do not wish to provide certain information, then you should not do so.
From time to time, we may partner with other companies to allow LivePerson Automotive and its customers to offer integrations with our Services. If you engage with a brand that uses one of these integrations, LivePerson Automotive may share your data with the third-party partner, receive data about you from the third-party partner, and/or combine third-party partner data about you with information about you that we collect. We do not control how a third-party partner may use your data. Use of your information by the third-party partner there is governed by its privacy policies. If you do not wish for your information to be shared in this way, you may opt not to use such integrations.
If you have opted-in to receive LivePerson Automotive’s marketing or advertising communications, you may, at any time, opt out of receiving further communications by clicking on the opt-out link at the bottom of a marketing or advertising email you receive. You may also contact us at email@example.com to opt out or to request changes to your personal information.
You may request to review, correct, delete, transfer, or receive a copy of any of the personal information you’ve provided to a Brand that uses the Services or withdraw your consent to LivePerson Automotive processing your personal data by either contacting the brand directly or by contacting us at firstname.lastname@example.org, and we will respond within 30 days and can help coordinate with and support the brand as needed to respond to your request.
If you believe that we have not been able to assist you with your inquiry, and you are located in the European Economic Area, you have the right to file a complaint with the relevant supervisory authority.
We use security measures designed to protect against the loss, misuse and alteration of the information under our control. For certain LivePerson Automotive Services, chat/messaging transcripts are encrypted during transmission. In addition, transcripts that we store are maintained and archived on secure, hardened servers that are hosted on highly secure data centers. Access to this data is protected by multiple layers of controls, including firewalls, role-based access controls, authentication mechanisms and monitoring. Data is backed up, and archives are stored off-site in a secure location.
If you are communicating with a brand that uses our Services, you should review the privacy practices of that brand to understand which security measures they use.
In addition to the other terms in this policy, if you use our mobile application(s), access our mobile-optimized websites or have a conversation with a LivePerson Automotive customer that uses our Services in its mobile application(s), we may receive information about your location and your mobile device, including a unique identifier for your device. Most mobile phones allow you to control or disable location services in the device’s settings menu. If you have questions about how to turn off location services, please contact your mobile phone manufacturer or mobile service carrier. You may also choose to allow our mobile application(s) to access features available on your device, such as the device’s camera and microphone, or to access the data stored on your device, such as photos and videos, to share such media while using the application(s).
If you have opted-in to receive SMS messages from LivePerson Automotive, you may opt out by following the opt-out instructions that we provide or by contacting us at email@example.com.
If you have opted-in to receive SMS messages from one of our customers, you may opt out by following the opt-out instructions provided by the brand you are communicating with or by contacting the brand. You may also contact us at firstname.lastname@example.org, and we can help put you in touch with the brand regarding your request.
If you are located outside of the United States, please note that we may transfer your personal data outside your country of origin. By providing or making available your personal data, you consent to that transfer. Based on applicable laws in your country of residence, you may have certain rights with respect to your personal data that we retain.
We adhere to the principles of the EU-US Privacy Shield Framework regarding the collection, use and retention of personal information transferred from the European Union to the United States and have certified our compliance with the U.S. Department of Commerce. To learn more about the Privacy Shield Framework and to view our certification, visit the U.S. Department of Commerce’s Privacy Shield website at www.privacyshield.gov.
We use a limited number of third-party service providers to assist us in making our websites and Services available to visitors and users. For example, we may share data with third parties who provide services to us, such as credit card processing services, analytics and data storage services. These third parties may access, process or store personal data in the course of providing their services. We currently maintain contracts with these third parties restricting their access, use and disclosure of personal data. LivePerson Automotive is responsible if these third parties process personal data in violation of the Privacy Shield principles (unless LivePerson Automotive can prove that it’s not responsible for the third party’s action that violated the Privacy Shield principles).
With respect to personal data received or transferred pursuant to the Privacy Shield Framework, we are subject to the regulatory enforcement powers of the U.S. Federal Trade Commission. In certain situations, we may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.
EU individuals have the right to access personal data about them, and to limit use and disclosure of their personal data. With our Privacy Shield certification, LivePerson Automotive has committed to respect those rights. Because our personnel has limited ability to access personal data our customers submit through our Services, if you wish to request access to or to limit use and/or disclosure of your personal data, please contact us with the name of the LivePerson Automotive customer through which you used our Services. We will refer your request to that customer, and will support them as needed in responding to your request.
Any inquiries or complaints regarding our data privacy practices or Privacy Shield compliance may be directed to email@example.com or to our external Data Protection Officer Prof. Dr. Christoph Bauer at ePrivacy GmbH at Große Bleichen 21, 20354 Hamburg, Germany We will respond within 30 days and provide appropriate recourse at no cost to you. If we fail to respond within that time, or if our response does not address your concern, you may contact JAMS at www.jamsadr.com, an independent third-party dispute resolution mechanism based in the United States. If neither LivePerson Automotive nor JAMS resolves your complaint, the Privacy Shield Panel, a binding arbitration mechanism provided under the Privacy Shield program, may be available to you.
LivePerson Automotive continues to comply with the underlying principles of the US-Swiss Safe Harbor framework as set forth by the US Department of Commerce regarding the collection, use, and retention of personal data from Switzerland. LivePerson Automotive has certified, under its parent company LivePerson, Inc., that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. To learn more about the Safe Harbor program and to view the parent company LivePerson, Inc’s certification, please visit www.export.gov/safeharbor/. If you have an unresolved privacy or data use concern, please contact us at firstname.lastname@example.org.
Canadian individuals are entitled to submit a request to consult and access their personal information held by us. They can also request the rectification of their personal information if it is inaccurate, incomplete or ambiguous, or if the collection, disclosure or retention thereof is not authorized by law.
If you have any questions concerning this Policy, or about the collection, use or disclosure of your personal information, or if you wish to make a request for access to, or to rectify, your personal information, please contact to us at email@example.com
We will respond to any request for access or rectification within 30 days of the date your written request is received. In the event of a refusal to provide or correct the information, we will inform you of the grounds for our refusal, subject to any restrictions provided by law, and inform you of your recourses.
The Services are not directed to individuals under 18. If you are under the age of 18, you may not use the Services or provide any personal information to us without a valid parental or legal guardian consent. LivePerson Automotive does not knowingly collect personal information from individuals under the age of 18. If you are a parent of an individual under 18 and believe your child has provided personal information to LivePerson Automotive, or if you are a California resident under the age of 18 and wish to remove content you have made publicly available, please contact us at firstname.lastname@example.org, where you may request to exercise your applicable access, rectification, cancellation, and/or objection rights. LivePerson Automotivereserves the right to immediately delete the information of any individual, to the extent permitted by law, who it believes is under the age of 18.